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SBA’s Brainbox Oct 2021

14 October 2021 | 7:30 am - 9:00 am

We know there is a wealth of knowledge amongst our members and, as a connected community, we can all thrive and grow when this knowledge is shared. SBA’s Brainbox is a powerhouse of knowledge and expertise giving you access to the brains and insights of our expert members.

Each session features a panel of SBA members that will explore topics covering various aspects of running a business so you can learn and expand your skills and knowledge. The presentations are kept purposefully brief so YOU can direct the conversation and get the answers you need to enhance your understanding during the Q&A segment.

Meet our Brainbox panelists for this session:

Cedric will touch on strategies you can implement to better manage your cashflow as well as identifying some key areas that have a great effect on business profits. Cedric will invite you to consider if you are making the right decisions that will have a positive impact on your cashflow and look at new strategies that you can implement in your business to protect your cash and grow your wealth.

Cedric Ngadze is an Advisor in Armada’s Tax and Accounting Division. Cedric has seen first-hand the challenges small business owners are facing, especially with the recent impact of the global pandemic. Cashflow in businesses has never been of greater importance and many business owners are often unaware of the many tools out there that can assist their business in achieving long term financial success.

Sales v Marketing – with Julia Ewert

Confused between sales and marketing? It is often the hardest aspect of running a business for any business owner. Julia will demystify all things sales and marketing, which you should focus on first, how sales and marketing do complement each other and what actually happens when they don’t work together. 

Julia Ewert has taken the most advanced negotiation techniques and applied them to a repeatable sales process which is proven to help companies convert more clients, more often and for more margin. MBA qualified and with more than 25 years experience in sales leadership roles she wants nothing more than for you to stand out in a crowd of vanilla!

Taking Care of Yourself is vital – with Kenneth Eldridge

Kenneth advocates the importance of taking good good care of ourselves so we can be the best leaders for our businesses.  If we’re not feeling our best then how can we best serve our business? In this Brainbox session Kenneth will be touching on the taking of ourselves physically (diet, sleep, exercise), emotionally (satisfaction, support networks and feeling content and happy), and mentally (balancing work and play).

Kenneth is the Principal Clinical Hypnotherapist at Perth Hypnosis Clinic and is considered the go-to for expert hypnotherapy for all mental health issues. He trained with the leading teachers in Australia, UK, USA, and Canada. He has helped clients all over Australia and around the world overcome anxiety, depression PTSD and various other issues with hypnotherapy.

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14 October 2021
7:30 am - 9:00 am
Event Category:


Stirling Business Centre
45 Delawney St
Balcatta, WA 6021 Australia
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Stirling Business Association
(08) 9240 1288
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